Wikinomics

Collaboration 
Sharing
Economics

Basically making money from sharing.

Free Creativity:

The free sharing of material on the internet:

Examples for the music industry include: YouTube and SoundCloud

http://www.wix.com/blog/2013/07/promote-your-music/

Peering:

The Future of Social Networking

Future of Social Networking article

Steve Gullans future of social networking video

Web 3.0

• Idea of semantic web 
• Personalisation 
• Focusing on the computer elements, Conrad Wolfram has argued that Web 3.0 is where "the computer is generating new information", rather than humans.
  Andrew Keen, author of The Cult of the Amateur, considers the Semantic Web an "unrealisable abstraction" and sees Web 3.0 as the return of experts and authorities to the Web. For example, he points to Bertelsmann's deal with the German Wikipedia to produce an edited print version of that Encyclopaedia
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  

Facts about social networking

Video:

• 1 billion on Facebook 
• Over 50% of the World's population is under 30 years old
• Each day 20% of Google's searches have never been searched before
• 40% of people check Facebook when they wake up
• Social media is number one activity on the web
• Twitter, Facebook, YouTube and Google are not welcome in China
• 1 in 5 couples meet online
• 3 in 5 gay couples meet online
• 1 in 5 divorces are blamed on Facebook 
• The Ford explorer launch on Facebook generated more traffic than a super bowl ad
• Some universities have stopped distributing email accounts
• Children are learning on iPads
• 69% of parents are friends with their children on social media sites
• 92% of children under the age of 2 have a digital shadow
• Every second 2 new members join Linkdin
• YouTube is second largest search engine in the world
• Every minute 72hours of footage are uploaded onto Facebook
• If Wikipedia was made into a book it would be 2.25 million pages 

In 10 years over 40% of the Fortune 500 will no longer be there

Ownership:

Facebook own Whatsapp and Instagram 

Other facts:

SoundCloud

Film Industry Questions:

1. Top 10 Pirated Films
10. Pirates of the Caribbean: At World's End (14 million)
9. The Incredible Hulk (14 million)
8. The Departed (14 million)
7. Kick-Ass (15 million)
6. Star Trek (16 million)
5. The Hangover (17 million)
4. Inception (18 million)
3. Transformers (19 million)
2. The Dark Knight (19 million)
1. Avatar (21 million downloads)

 

2. Which film was the most illegally downloaded in 2013?
The Hobbit - Over 8.4 million people downloaded the film using TorrentFreak (BitTorrent networks)

 

3. Percentage of people who download films online?
Percentage is up by 30% in over the last 5 years. Film Industry bosses are saying that it is causing them £170 million each year which is putting thousands of jobs at risk.

 

4. What is the top website for piracy?

• It was founded in Sweden in 2003
• In 2009, the website’s founders were put on trial in Sweden, charged with facilitating illegal downloading of copyrighted material. They were found guilty by the court and sentenced to a year in prison with a fine of 30 million
•  In some countries, ISPs have been ordered to block access to the website. Since then, proxies have been made all around the world providing access to The Pirate Bay
• On 23 January 2012, The Pirate Bay added the new category Physibles. These are 3D files described as "data objects that are able (and feasible) to become physical" using a 3D printer.
  In May 2012, as part of Google's newly inaugurated "Transparency Report", the company reported over 6,000 formal requests to remove Pirate Bay links from the Google Search index; those requests covered over 80,500 URLs.
• A documentary has been made which is based on the three founders.

5. On average, how many downloads are there each day?

 

6. Is the percentage of buying smart TVs rising?

• As of 2012:
• Samsung sold 51 million last year
• 9.5 million sets to be sold to the UKs 24.5 million households with TVs
• Only 69% of TVs connected to the internet

 

7. How many subscribers are there on Netflix?
 Over 44 million members in over 41 countries

 

YouTube Content

Pewdiepie: 24 million subscribers

Holasoygerman:

Rihanna:

Over 13 million subscribers

Key Facts about YouTube:

Facts:

60 hours of video are uploaded every minute, or one hour of video is uploaded to YouTube every second.

Over 4 billion videos are viewed a day

Over 800 million unique users visit YouTube each month

Over 3 billion hours of video are watched each month on YouTube

More video is uploaded to YouTube in one month than the 3 major US networks created in 60 years

70% of YouTube traffic comes from outside the US

YouTube is localized in 39 countries and across 54 languages

In 2011, YouTube had more than 1 trillion views

In 2011 there were almost 140 views for every person on Earth

Created in 2007, the YouTube partner program now has 30,000+ partners from 27 countries around the world

YouTube pays out millions of dollars a year to partners

Hundreds of partners are making six figures a year

Partner revenue has more than doubled for four years in a row

YouTube has more HD content than any other online video site

There are thousands of full-length movies on YouTube

10% of YouTube’s videos are available in HD

YouTube mobile gets over 600 million views a day

Traffic from mobile devices tripled in 2011

The YouTube player is embedded across tens of millions of websites

The Audience as Creator's and Collaborator's

Zoella:

Beauty/fashion vlogger who has over 4 million subscribers on YouTube. She now advertises brands and has been featured in BooHoo and on TV presenting. 

Her videos are viral and she includes the audience by answering their questions and asking them to post pictures in response to her videos. 

Supports Wesch's theory of the most popular age bracket (18-24) Zoe is 23. 

Her videos are most commonly filmed in her bedroom, which supports Wesch's theory that most videos on YouTube are home videos. 

User generated content

She talks about real-life things that would be relevant to everyday people. 

However, she has gone from using her own webcam in her bedroom to using a high tech camera-filmed by someone else. 

Has 141 uploads so far

Sugg created her blog Zoella in February 2009. 

 She has a main channel called Zoella, which is mostly where she does beauty tutorials and shows her favorite products, and a second channel called More Zoella, where she mostly does vlogs

It has created a new community - including the vloggers coming together and filming vlogs with other popular vloggers and including the audience 

Mediating human relationships

This video had:

Her first video:

Wesbite: 

More Zoella:

She films vlogs herself ...mostly of her life and her house etc.

Over 1 million subscribers

Miranda Sings:

Miranda Sings is an Internet character created in 2008 by American comedian, actress and singer Colleen Ballinger

Has a fake identity 

Her topics don't relate to real life as she makes a spoof out of everything. 

Funny, just used for entertainment not to have a relevant point in the world. 

It is original content 

Has over 800 000 subscribers

Authenticity in crisis

People living constantly against the law as she sings artist's songs: such as: Starships by Nicki Minaj

http://en.wikipedia.org/wiki/Miranda_Sings

                                      

Has her own website

Media in the online age: more theories

Media in the online age

http://m.youtube.com/watch?v=Lm2W0JQitYA

David Gauntlett Video

Crowdfunding

• Crowdfunding is the collective effort of individuals who network and pool their money usually via the internet to support works initiated by other people: for example: films, music or artworks.

 

• It can also refer to the funding of a company by selling small amounts of equity to many investors

 

• Crowdfunding models involve a variety of participants. They include the people or organizations that propose the ideas and/or projects to be funded, and the crowd of people who support the proposals. Crowdfunding is then supported by an organization (the "platform") which brings together the project initiator and the crowd

 

• The inputs of the individuals in the crowd trigger the crowdfunding process and influence the ultimate value of the offerings or outcomes of the process. Each individual acts as an agent of the offering, selecting and promoting the projects in which they believe. They will sometimes play a donor role oriented towards providing help on social projects. In some cases they will become shareholders and contribute to the development and growth of the offering.

 

Sellaband:

 

•  is a music website that allows artists to raise the money from their fans and the SellaBand community in order to record a professional album. SellaBand uses the mechanisms of Crowd-funding and is to be seen as a Direct-to-Fan / Fan-funded music platform utilising a Threshold Pledge System / Provision Point Mechanism.

SellaBand 2

• On October 1, 2009, SellaBand launched a new model that gave artists total flexibility in their fan funding plans and did not take rights. Any artist, signed or unsigned, could use SellaBand to fund any project

VERONICA MARS FILM:

• Following the series' cancellation, Rob Thomas wrote a feature film script continuing the storyline, but Warner Bros. Pictures opted not to fund the project at the time.
• On March 13, 2013, Thomas and star Kristen Bell launched a fundraising campaign to produce the film through Kickstarter, offering various incentives to those who donated $10 or more. 
•  It made$2 million in less than ten hours. In its first day on Kickstarter, the project broke the record as the fastest project to reach first $1 million, then $2 million; it also achieved the highest minimal pledging goal achieved and was the largest successful film project on Kickstarter.
•  On its final campaign day, the project broke the record for the most backers on a single Kickstarter project, previously held by the Double Fine Adventure. Afterwards, the film earned a greenlight from Warner Bros. Digital Distribution

 The budget for the film was $6 million